Content Strategist (Remote)

Hashnode is one of the fastest-growing knowledge-sharing platforms for developers, engineers, and people in tech. At its core, Hashnode allows writers to share their knowledge easily with the tech community without the hassle of building a blog from scratch and managing it. The platform is growing at 20% MoM on various KPIs on an average - purely organic word of mouth. The user base has increased from zero to millions in just over a year. 

Hashnode is backed by investors such as Accel India, Sequoia Capital India's Surge, Sierra Capital, and Salesforce Ventures. Some of the notable angel investors include Naval Ravikant, Guillermo Rauch, Salil Deshpande, and Des Traynor.

About the role

We are looking for a Content Strategist to manage all writing material we create for business purposes, from online guides and articles to newsletters and social media posts.

Content Strategist responsibilities include publishing newsletters, tracking website traffic and user engagement, and generating new blog post topics. If you have creative ideas about how to engage our audience online and have experience producing new content types, we’d like to meet you. Please share a portfolio or links to your published work, along with your application.

Ultimately, you will ensure our web content is on brand and adds value to existing and potential customers.

Responsibilities

• Manage our editorial calendar to ensure timely publication
• Assign blog posts to writers
• Identify gaps in our content and recommend new topics
• Create style guides to use as a reference
• Proofread and edit written pieces before publication
• Schedule social media posts
• Conduct keyword and SEO research to understand customers’ needs
• Monitor web traffic and engagement (e.g. conversions and bounce rates)
• Coordinate with marketing and design teams to illustrate articles
• Follow industry-related news and generate ideas around trending topics
• Review and update published content as needed

Requirements and skills

• Proven work experience as a Content Strategist, Content Manager, or similar role
• A portfolio of published articles
• Experience in project management is a plus
• Knowledge of Content Management Systems, like WordPress
• Basic understanding of HTML and web publishing
• Familiarity with SEO guidelines and keyword research tools (e.g. Moz and Google Keyword Planner)
• Experience using social media for business
• Solid writing and editing skills in English
• Time-management skills
• Ability to guide and motivate team members
• BSc in Marketing, Journalism, or relevant field

We are very selective with the candidates we hire. Please only apply if you meet these criteria. If you don't check one of these points but excel in others you can still apply of course.

Our Culture

Everyone is a CEO! 

We don't want to manage people. Everyone manages themselves and acts as a CEO of the function or position they hold.

Everyone is a Hustler!

Thinking about growth is a shared responsibility. Ideas can come from anyone.

Since we are the users of our product, we know the exact pain points and understand fellow software developers really well.

Going forward we are going to heavily rely on product-led growth. This means our user acquisition, conversion, and retention are all driven primarily by our product. 

This can happen only if everyone is a hustler, and contributes to the product.

Perks

• Be a part of our founding team and directly influence the roadmap
• ESOP 0.01-0.15%
• We'll equip you with the best tools for the job
• Competitive Salary
• Work closely with our users and other key stakeholders
• Unlimited vacation policy
• Fun outings and events